HomePeopleAppointmentsTwo new directors at Keolis

Two new directors at Keolis


Public-transport operator Keolis, the world leader in operating automated metro and tramway systems, has made two key changes in its marketing, brand and communications department.

Marc Berthod, 62, returns to Keolis as executive director of communications. He moves from SNCF Réseau, where he sat on its the executive committee as head of communications and territorial dialogue.

After studying law, Marc Berthod started his career in 1981 as a parliamentary assistant in the French National Assembly, then in the Senate, before becoming chief of staff to the chief executive officer of Paris Metro operator RATP in 1984.

In 1986, he became chief of staff to the chairman of the EPA1 (public and urban planning establishment) of the new city of Marne-la-Vallée, in the Greater Paris area, for three years.

He then pursued his career alongside the mayors of various municipalities (Metz, Villeurbanne, Bron) for more than ten years, as chief of staff and director of communications.

In 2001, after completing his formal education with a postgraduate degree in humanitarian studies at the Institute of Communication of the University Lumière Lyon II, he returned to the public transport sector as chief of staff and director of communications for the CEO of SYTRAL, the public transport authority of the Rhône department and the city of Lyon.

He was then at Keolis Lyon, where he spent ten years as communications and customer relations director.

Jean Ghedira, Keolis.

Jean Ghedira also joins Keolis from SNCF Réseau, where he was deputy CEO, customers & services. He becomes Keolis’ executive director marketing and new mobilities.

A graduate of the Institut d’Études Politiques in Paris (Public Service section), Jean Ghedira, now 58, began his career in 1989 alongside various elected officials, government members and civil servants, notably as chief of staff.

In 1999, he became director of communications at Keolis. Over nine years, he accompanied the group’s transformation, led the development of its image and supported the change of name and of shareholders.

In 2008, he joined SNCF Proximités as Director of Eco-mobility and Innovation. He notably focussed on developing new mobility services and launching the company’s door-to-door service. At the same time, he served as chairman and CEO of EFFIA, supporting the change in governance and the transition from SNCF to Keolis.

In 2010, Jean Ghedira was appointed regional director of SNCF Languedoc Roussillon, before becoming head of SNCF Intercités in 2014. He moved to SNCF Réseau in 2018.


Keolis is owned 70 per cent by France’s state-owned railway operator SNCF and 30 per cent by Canadian pension fund Caisse de depot et de placement du Québec.

 The company has worked in the UK since rail privatisation in 1996. It is the minority partner in Govia (Southeastern, Govia Thameslink Railway, Southern, Great Northern) and partners with Amey to run Docklands Light Railway (DLR), Manchester’s Metrolink and Transport for Wales’ rail services. The company is also one of four partners (with Trent Barton, Alstom and Vinci) that run the Nottingham tram concession.


Please enter your comment!
Please enter your name here

- Advertisement -

Latest news

Fearne Cotton and Paul Merson join Rail Wellbeing Live 2021

TV presenter Fearne Cotton and footballer-turned-pundit Paul Merson have been announced as speakers for Rail Wellbeing Live. They join more than 100 others giving presentations...

Train hits buffers at Enfield station

An eight-car London Overground train travelling at slow speed hit buffers at Enfield station at around 08:20 on Tuesday 12 October 2021. Around 50 people...

Dartmoor line services set to resume after almost half a century

After almost 50 years, the Dartmoor line between Okehampton and Exeter is set to reopen.  Services will resume from 20 November, ahead of the originally set schedule. The...
- Advertisement -

More news

Keltbray takes over NMNC’s infrastructure assets

Keltbray Holdings, the specialist engineering and construction company, has agreed to acquire a portfolio of Infrastructure contracts and associated assets from the liquidators of...

World Cup of Stations returns for third year

Voting has commenced for the Rail Delivery Group’s annual World Cup of Stations competition. In 2020, Glasgow Queen Street was voted the winner, after a...

Business performance improvement specialist wins first rail contracts

Mace Dragados JV, the principal contractor redeveloping London Euston station for HS2, has awarded a six-figure contract to business performance improvements firm STC Insiso. The...